Posts Tagged ‘e-marketing’

Behavioral Targeting

Wednesday, October 1, 2008 17:07 No Comments

Behavioral Targeting is an important concept in e-marketing. It refers to the technique used by site owners or ad networks to improve the effectiveness and efficiency of their web-page design. To some extend, it’s basically a kind of advertising methodology.
Behavioral targeting has been around in various forms, ever since the late 1990s. With this technique, [...]

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