Make a Profit in Virtual World during Credit Crunch
Tuesday, October 28, 2008 15:43
As the old saying goes, one man’s poison is the other’s drug. While many businesses are suffering great loss due to the recent economic condition, some businesses remain untouched by the economic meltdown, and some anyhow are even benefiting, such as gaining more opportunities of development thanks to the economic downturn.
The Second Life is a good example. As the Yahoo! just axes 1,500 jobs as the result of a 64% profit fall, the new chief executive of Second Life announced that his virtual world manage to thrive due to the credit crunch. Despite of smaller number of existing audience, the company has success in making a profit during the recession plaguing the real world, which is exactly what the Facebook, who has 12.6 million active users in the UK alone, is struggling to achieve. In the last 12 months, the company’s profit has been up by 67%, which is a heck of a lot more than the real-world economy.
The current turmoil is taken as a good development for growing as people continue to do certain things for entertainment, and in times of economic downturns, it often means staying at home and playing video games as well as navigating the virtual world.
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