BGN Entrepreneur

American food giant Kraft has renewed its pledge to save Keynsham’s chocolate factory after agreeing an £11.5 billion takeover of Cadbury.
But the company’s final offer, recommended to shareholders by Cadbury directors, does not include a key statement by Kraft’s chairman which had previously put that promise in writing.
Kraft’s September submission for a £10.2bn buy-out contained a reference to the otherwise doomed Somerdale factory by the company’s chief executive and chairman, Irene Rosenfeld, saying she hoped it would continue to operate following any takeover. That comment is absent from the final offer published on Tuesday, which makes no reference to Keynsham at all in a 33-page document.
Kraft has said its commitment to Keynsham still stands, but local MPs have raised concerns over whether the food firm will be able to deliver on its promises. Mr. Dan Norris, whose Wansdyke constituency includes the Somerdale plant, hopes to meet Kraft bosses in the next few days to hold them to a commitment on the 400 jobs remaining there.

Related posts:

1. Kraft Set to Raise Cadbury Bid
   Kraft is drawing up plans to raise its £10.3bn hostile...
2. Cadbury Shares Soar as Trio Prepare to Enter Bid Battle
   Shares in Cadbury shot to an all-time high amid hopes...
3. Cadbury Hits a High on Hershey Talk
   Shares in Cadbury shot to a record high on Tuesday...
4. Ferrero Unwraps Plan for $4.5bn Loan to Join Cadbury Bid Party
   Ferrero moved a step closer to gatecrashing the £10.5 billion...
5. Kraft Determined to Continue the Campaign to Secure Cadbury
   If there is a recovery under way in the US,...