BGN Entrepreneur

Owners of luxury brands have complained for years that the growth of the Internet has facilitated the trade in counterfeit goods.
Now, top court in Europe has ruled that the web-based marketplaces like Ebay will need to remove ads for fake goods from their websites and be careful about the assistance they give sellers in products promotion, in order to avoid being held responsible for trademark infringements.
The ruling follows a case brought forwards by the French cosmetics group–L’Oréal against the sale of branded goods on Ebay four years ago. It will have cast influence on the way online marketplaces are run.

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