Cultural Affinity in Outsourcing Cases

Monday, December 21, 2009 7:39
Posted in category Featured

Companies that bring contracts back in-house are often moving away from off-shoring, not outsourcing. People find the cultural affinity is missing. It can be really hard for the ones that are trying to build a relationship.
Outsourcing gave companies the ability to handle rising volumes of work, enabling them to react to market changes. Outsourcing pricing has become much more variable.
As the outsourcing market has matured, relationships have become the key to contracts’ success. Issues such as relationship management used to raise eyebrows a couple of years ago. But all the touchy-feely stuff is coming through. Companies want to identify an organization that has a common culture and a shared direction.
In the CityIQ survey, ‘having a partner in a complex market’ jumped from eighth place in 2006 to fourth in 2009 in a list of drivers to outsourcing. It demonstrates the desire for some professional hand-holding in these uncertain times.

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