Create More Value with Online PR
Tuesday, December 15, 2009 10:37Posted in category Public Relations, SEO
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For many people, an ideal world with Search Engine Optimization would be simple, quick and a one-time task to check off a list. However, it is not like that at all. In order to create more value online, organizations need to effectively use various social media for their PR Online.
There are 3 key steps as a primer:
1. Go platform agnostic. Social media is more than just Twitter.
2. Get ready for a long term commitment. Using Social Media for PR requires dedicated work.
3. Don’t forget the SEO intersection. Find the nexus of PR, Social Media and SEO and use a keyword glossary across all marketing.
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